Social Media + Ashton Kutcher + Malaria = Major Social Good

Today, Mashable ran an article titled How Social Media Helped 174 Million People Get the Message About Malaria. The gist of it is that massive amounts of money and awareness have been raised by the social media efforts of Ashton Kutcher, CNN and the UN in the battle to stop the spread of malaria.

And how did all this social good happen? Social media. Specifically, a whole heck of a lot of Tweeting. Which just goes to show you that Twitter can be used for spreading a whole lot more than #BieberFever. Here’s hoping Kutcher’s efforts continue to fuel the growing social good + social media trend. Hey, if the guy could singlehandedly bring back the trucker hat, maybe he can make charity and social action just as hip. They’re far more flattering on most people anyway. . .